About Me + Resume

Hello!

Meet Rima Antulyte, a seasoned Senior Visual Designer, Art Director, and Brand Designer, originally from the dynamic streets of New England. Rima is driven by a deep passion for design, infusing creativity into every project she undertakes. By day, she dedicates herself to crafting engaging web designs, shaping brands that resonate, and leveraging her expertise in UX/UI design to deliver seamless digital experiences that captivate users.

Let's connect to bring your creative visions to life with a touch of personality and a lot of UX/UI and brand design magic!

Art Director | Freelance / Consultant

January 2024 - Present

• Create compelling websites and landing pages for diverse clients.

• Develop data-informed creative solutions, ensuring effective client communication.

• Shape brand identities, leading hands-on design with a strategic mindset.

• Craft impactful visuals, infographics, and multimedia for client presentations using Adobe Creative Suite, Google and Figma.

• Actively engage in daily collaboration with Design Director, Visual Designers, UX teams, Project Managers,
  Developers, and Engineers to achieve effective cross-functional teamwork.

• Manage large-scale interactive projects remotely.

Senior Visual Designer | Roku

December 2021 - October 2023

• Spearheaded design efforts for events Roku hosted or participated in, which includes branding and marketing efforts.

• Oversaw advertising landing page and other micro-site design efforts. This includes crafting site maps, wireframes, user flows, and low and high-fidelity mocks. Lead branding, design opportunities, and efforts that are logical, engaging, and purposeful. The most recent landing page: Cannes Lions: 2023 led to 65,000+ impressions in a span of one single week.

• Collaborated with product managers and engineers to translate business goals, elevate the design, improve functionality, and maximize UI/UX experience.

• Created A/B testing efforts for advertisements, and conducted research to better understand client and prospect needs.

• Art directed video animations, and event branding efforts, and led a team of designers on a project basis.

• Pitched design concepts to internal and external clients.

• Led Roku advertisement product brand development.

Visual Designer | Roku

November 2019 - December 2021

• Developed a new website for Roku and dataxu, achieving a significant increase in site traffic within the first month.

• Conceptualized and created global B2B advertisement materials such as event invitations, micro-sites, emails, marketing campaigns product launches, and UI brand experience presentations.

• Created and oversaw the OneView Platform branding and marketing efforts which included market research such as A/B testing and user interviews.

• Managed a team of designers, together we re-branded over 2000 collateral materials.

• Managed a team of web developers with whom we designed and developed over 15 landing page templates and over 30 email templates.

• Designed and coded (HTML+CSS) emails and landing pages, and created templates in Salesforce for the internal teams to utilize daily.

Lead Designer | Dataxu | (Dataxu was acquired by Roku in November 2019)

August 2019 - November 2019

• Led the launch of “Total TV,” the largest curated advanced TV inventory marketplace, and developed launch sweepstakes to achieve 700 qualified leads in the first 2 weeks.

• Managed cross-functional marketing initiatives across events, PR, and media to increase brand and product visibility with target audiences.

• Enriched targeted messaging throughout the prospect journey, increasing qualified sales leads by 151%.

• Conducted A/B testing for landing pages, emails, and product advertisements to better prioritize design changes and improvement strategies.

Digital Designer | J.Jill

December 2016 - July 2019

• Designed mobile first emails that generated an average of $50,000-$1,000,000 revenue daily.

• Created landing pages and third-party affiliated sites which included the process of participating in user interviews, research, designing user flows, site-maps, wire-frames and final product.

• Created social media assets for Pinterest and Facebook.

• Managed a team of designers.

• Art-directed photo-shoots.

Design Contractor | Clients: CCC, Snapchat, Alere, Landvest, BBK Healthcare, JLL

March 2013 - December 2016

• Designed digital and print assets such as banners, social media ads, PPT presentations,
interactive PDF’s, booklets, brochures, letterheads, business cards, logos and posters.

• Designed displays for trade-show booths and events.

• Designed environmental materials such as signage and building identity pieces.

• Took ownership of branding identity projects, pitch proposals.

• Designed, coded and updated landing pages and emails (HTML+CSS, Wordpress).

• Edited photography, created illustrations, designed brand specific iconography and maps.

Education

Columbia College Chicago

September 2010 - December 2014

Graphic Design BFA

Marketing Communications Minor

Skills

• Web Design

• Brand Design

• Art Direction

• Advertising

• Event Marketing Collateral

• Large scale Print Designs

• Email Design

• Banner Ads

• Video Editing

• Animations and light Motion Graphics

• Illustrations

• Photo Retouching