50+ Million Active Accounts Campaign
I had the honor of leading a remarkable campaign that celebrated our accomplishment of surpassing 50 million active accounts, a goal we had set for ourselves and achieved an astonishing four years ahead of schedule. The campaign involved a range of elements, including securing the coveted AdWeek 2021 cover, creating an eye-catching print piece featured in the magazine, developing captivating digital banners, executing an engaging social media campaign, and much more. It was a truly momentous occasion where we showcased our dedication, innovation, and the unwavering support of our loyal user base.